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Born with a steely determination and a strong willpower, Mr. K Sridhar began working at the tender age of 19. When his classmates were still struggling with their college studies, Mr. Sridhar had already taken the responsibility of his family. He set up a small audio shop named ‘ARUN Musicals’ in Salem, Tamil Nadu, which was his first achievement. Soon this venture scaled new heights. And within a short stint of 5 years, his firm reached the number one position and it continued to be for the next 10 years. Needless to say, his hardwork and dedication towards his field was tireless.

Mr. Sridhar took the plunge in insurance in the year 1998 and associated himself with the most trusted brand-Life Insurance Corporation of India (LIC). Within the first year itself, his unmatched skills brought home his first honour-the Crorepathy Award. Since then there has been no looking back, he continued doing the multi crore business year after year. His perseverance and commitment towards his profession gained him many other awards and certificates. Not only this, for his outstanding performances and achievements, LIC officials have also bestowed him with many awards and honour. In the year 2000, he qualified for MDRT and in the following year he became the No.1 Agent in his Branch (Salem- South). Later, he took into full time Professional Agency in Life Insurance, General Insurance, Housing Loans (LIC), Postal Savings, Mutual Funds and other types of Investments.

When it comes to updating oneself with the latest happenings in the finance market, Mr. Sridhar attends various conferences, meetings, conventions, etc. His horizons are not limited to India alone; he also attends International courses. Apart from this, he is also the Member of LUGI (Life Underwriters Guild of India) and Member of Rotary Club of Salem East.

Today, he boasts of a complete furnished office equipped with efficient staff, modern communication facilities. This lively persona believes in technology and uses it widely for his insurance selling. In fact, insurance selling runs in their family. Not only Mr. Sridhar but also his better half Mrs. S. Geetha is an LIC Insurance Consultant and has been in this field since past 5 Years. Her continuous support boosts Mr. Sridhar’s morale, which helps him to face the troubles boldly of any intensity. He draws his inspiration from his clients too who repose faith and confidence in him. His amicable rapport with the customers helps him understand them better and analyse their needs effectively since the treatment towards them is like that of a family member. Mr. Sridhar caters to laymen to topnotch businessmen, doctors, engineers, VIPs and NRIs. So far, he has covered more than 400 families and his ambition is to serve 5000 families. His next target is to achieve Top of the Table while continuing to achieve his MDRT. Taking his determination into account, it is defiantly a simple task for this personality.


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